Case Study: describes how Abercrombie & Fitch engaged in “creative” recruiting to fill sales jobs with candidates who matched the company’s carefully constructed marketing image. The high-profile clothing retailer staffed its stores with good-looking young white men and women and touched off a lawsuit that ultimately cost the company $40 million and a barrage of bad publicity.
Do you think Abercrombie should be allowed to staff its stores in a way that reinforces its marketing image? Why & why not? Present both sides of the argument.
What are some alternative ways Abercrombie can staff its stores legally and still project a desirable image?
Book: Strategic Staffing 3rd Edition: Phillips, M. Jean, Gully, M. Stanley 2015